Google cuts AI Plus price, unveils Gemini 3.5 Live Translate, and weathers a Gemini outage

Google repriced AI Plus lower while doubling included cloud storage, sharpening its consumer-subscription value as it bundles Gemini across Gmail, a Daily Brief feature, and Gemini Omni video generation. The pricing move mirrors the broader compression sweeping the market from DeepSeek's API cuts to OpenAI's rumored reductions.

The headline product is Gemini 3.5 Live Translate, pitched as real-time, natural multilingual conversation — a direct play in the live-translation space and a showcase for Gemini's multimodal latency. The feature, alongside Gemini Omni Flash topping the Video Arena leaderboard per Sundar Pichai, underscores Google's strategy of distributing capability through consumer surfaces rather than just APIs.

The rollout was undercut by a June 10 Gemini outage that prompted live trackers and user workarounds — an availability stumble that fuels enterprise reliability concerns just as Google pushes Gemini deeper into productivity workflows. The juxtaposition of aggressive feature shipping and a visible outage captures Google's position: technically competitive, but still fighting perception battles against Anthropic and OpenAI on dependability.